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Saturday, July 2, 2022

SEOUL, South Korea ( Associated Press) – A surprising announcement by BTS last week that they took a break to focus on members’ solo projects stunned their global fan base, shaking the price of their record label and leaving many questions about the future of the K-pop supergroup .

HIBE, the company behind the band, has denied that the group is taking a break – a word used to translate the group’s emotional video announcement for dinner. In the days since, the band members have remained active on social media, continuing the flow of posts, photos and assurances that the band is not falling apart.

Despite the immediate impacts – HIBE shares initially fell by more than 25% and have yet to recover – several factors may still affect the future of BTS. One of them is the military application for senior members of BTS, as well as how much the group and its loyal fans, known as ARMI, will continue to be engaged in social issues.

In 2020, at the height of BTS’s success, the South Korean government revised the country’s military law, which requires able-bodied men from South Korea to serve about two years of military service. The revised law allows top K-pop stars – including Gin, the oldest member of the BTS – to postpone their military service until they turn 30 if they receive government medals to raise the country’s cultural reputation and apply for a postponement. All BTS members meet the criteria as winners of government medals in 2018.

“Obviously, a military report is looming, so maybe they thought it would be good to do something individually before it was too late, so I think the military report was the biggest factor,” said Lee Dong Yeon, a professor at the Korean National University of Arts.

BTS arrives at the 64th annual Grammy Awards at the MGM Grand Garden Arena on April 3, 2022 in Las Vegas.

There have been calls – including from South Korea’s former culture minister – for an exemption for BTS for their contribution to strengthening South Korea’s international reputation. But critics say such an exemption would be to bend recruitment rules in favor of the privileged.

Yin, 29, is expected to apply this year unless he gets an exemption.

Војни пријем чланова је увек био главобоља за ХИБЕ; БТС је некада чинио 90% профита етикете. Currently, the group accounts for 50% -60% of label profits according to an eBest Investment & Securities report.

The eBest report states that the rapid decline in inventories could be the result of “expectations that the activities of the entire group could be uncertain after discharge from the army.”

HIBE is trying to diversify its portfolio by debuting new K-pop bands, making online games and publishing Korean-language tutorials.

As the most successful K-pop band so far with hits such as “Dynamite” and “Butter”, BTS has been attracting a lot of attention on social media and with each new music release for years. They recently performed several sold-out performances in the United States, became the first Grammy-nominated K-pop band, released the anthology album Proof, and channeled their global influence by addressing the United Nations and heading to the White House in a campaign against hate crimes. of Asians.

“Once you achieve success like BTS did, then it means that there is a constant expectation that you will continue to do something that is related to what you have already done, where you have already been. In the latest editions of BTS, we can also see how they are constantly thinking about where they have been, “said CEDARBOUGH SAEJI, a professor of Korean and East Asian studies at Busan National University and East Asian Studies.

She said that the announcement on Tuesday signaled the band’s intention to understand “where they are going for themselves without the interference of other people” and “they can choose their own way forward as artists”.

Last week’s statement also called into question the group’s efforts in the field of social justice, which include loud support for the Black Lives Matter movement and anti-violence campaigns. Legions of BTS fans have accepted the causes, corresponding to a million-dollar donation to the Black Lives Matter following the death of George Floyd.

But the group has faced big questions about why it is not so vocal about discrimination in its country.

A leading South Korean newspaper recently published a column in which the author reflects on why South Korea, despite having a BTS – “ambassador of anti-discrimination and human rights” – has been fighting to pass an anti-discrimination law for 15 years.

The lack of anti-discrimination laws in the country has led to unfair treatment of women and foreigners, among others.

Jumin Lee, author of “Why Anti-Discrimination Law?” Told the Associated Press that there is a great need for anti-discrimination law in the country.

“South Korea is essentially in the same situation legally as American Jim Crow South. “Equal protection exists as a constitutional concept, but there is no enforcement law that allows the government to force private companies to adhere,” Lee said. What this means in practice is that tomorrow I am the owner of the company, tomorrow I could post a sign on the door that says “no gays” no blacks or “no people” and the absence of extraordinary intervention of the Constitutional Court, very little law can do to stop me. ”

Lee recently expressed disappointment with the band for not talking about an important domestic issue.

“BTS and their business people know that speaking in the United States is profitable, but doing the same at home would be more of a problem than it is worth.” So, they don’t work, “Lee wrote on Twitter after the band’s visit to Washington.

Despite that, Lee said that the silence of the band was understandable, stating that BTS would be greeted with “indifference at best and hostility at worst” if they spoke.

Some South Korean celebrities like singer Harris and on sensitive topics such as anti-discrimination law and feminism, despite negative reactions.

After talking about the sinking of the Sevol ferry in 2014, which killed 304 people in one of the worst disasters in the country, Cannes actor Song Kang-ho and director Park Chan-vook have been blacklisted by the administration of ousted President Park Geunie , noted Areum Jeong, a researcher of Korean pop culture.

“So, although many idols might be politically aware, they could choose not to discuss social issues,” Jeong said.

During last week’s announcement, several BTS members said they were struggling with the group’s success and had trouble writing new songs.

For me, it was as if the BTS group was in my understanding while “on” and “dynamite”, but after “butter” and “permission to dance”, I did not know what kind of group we were anymore, a member of the RM “Whenever I write lyrics and songs, it’s really important what kind of story and message I want to convey, but it’s like it’s gone now.”

Although this obscures what BTS’s next steps might be, Saeji said that their constant honesty is necessary because of how much the group influenced their fan base.

“They meet with the fans with the same sincerity and tell them: ‘You had my help when I needed it. And now I need my help, “she said.” I have to be alone. To think for myself, to know what I want to write verses about, to understand my own mind, to inspire myself. “

World Nation News Desk
World Nation News Deskhttps://worldnationnews.com/
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