The national government negotiated with the district mayor’s office to launch this strategy that benefits small producers.
The Fish and Seafood Square of the Santa Marta Public Market was the location chosen by the national government for the launch of the Fairs for the Popular Economy, a program designed for entrepreneurs, small producers and micro-entrepreneurs in the city who need an economic boost. Needed. ,
The fair was attended by more than 400 people, who thanked the district mayor’s office for being part of these venues, where around 30 banking institutions offered them to extend their credit life.
“We started with Santa Marta because it is a growing city, with a large and strong economy that depends on tourism, which has a strategy to focus on the popular economy and that is why many interests came together that gave us brought in fish and seafood. The square of the public market”, explained Paola Arias, director of the Banca de las Oportunidades.
The realization of these events confirms that the city’s public market is a commercial sector reclaimed by governments of change, where security and formal competition prevail.
¨The micro-entrepreneurs present attended to understand the documents required to access banking, orient themselves and be able to request credit. It was a day when the national government and the district government came together to fight against the ‘drop by drop’ looting of small business”, said Iván Calderón, Secretary for Economic Development and Competition.
The attendees also gave talks on finance so that they know how to manage their resources and be able to expand their businesses to generate employment.
“It feels great to me that they take into account micro-entrepreneurs, because sometimes the bank goes and they ask about a lot of things that we don’t know how to collect and if we can pay on payday. When we go, they charge us 20%… This is an opportunity for all of us who need a loan,” said Gladys Garcia, owner of a fruit shop in Playa Cristal.
For her part, Elena García said that “I have visited each stand, I think the fair is very good, on behalf of the mayor’s office. I have been working in the sweets business since 2019 and this allows us to create micro- It helps them grow as entrepreneurs.”
Transitional governments continue to bet on the formality of business owners to keep inflation and unemployment down in the city.