Ardagh Metal Packaging Group last February announced the acquisition of a majority stake in digital printing specialist Nomoq. Founded in 2021, the Swiss company offers services with short delivery times and minimum order quantity. It is not the first batch of Irish origin to be introduced to this technology. In 2021, it announced the acquisition of Hart Print, in Quebec (Canada), an operation that allowed it to improve its digital printing in the North American market. The move has now been announced and is looking to repeat the project but this time in Europe
This is a technique that is also applicable to large packages, thus providing the possibility of implementing marketing campaigns that run during short-term events or special editions, without worrying about the size of the batch. The continental market for beverage cans is growing rapidly as new players and schools invest in this format. Nomoq seeks to turn cans into outstanding works of art, through a graphic capability that includes millions of colors and shades, and several eye-catching finishes: matte, glossy or selective gloss.
Oliver Graham, CEO of Ardagh Metal Packaging, explained: “This latest step in our investment program is perfect for us, especially after the successful integration of Hart Print in North America, which encouraged us to look for a similar model in Europe. Nomoq’s offering is innovative, customer focused and highly flexible, areas in which Ardagh has a great reputation. Their dedication to creating exceptional packages of all sizes will increase our ability to serve the rapidly growing clientele in the European market and extend our services to established companies as well.
Peter Stein, Founder and CEO of Nomoq AG, said: “We are excited to partner with AMP, a company that shares a focus on customer experience and innovation. Our ambition is to help every day to create an attractive and unique package for everyone, and it is easy for customers to transform a sustainable and functional drink into a clever creative canvas, even in the smallest batches, while at the same time offering the highest quality. product With Ardagh’s unparalleled experience and global reach for us, we can now take our mission to the next level.”