Wearable tech bracelets that have become an essential part of any trip to Walt Disney World are coming to Disneyland soon to track and collect data on visitors and create “magical moments” as they travel to the Anaheim theme park and Hotels revolve around nearby Disney.
The next generation of Magic Band wearable technology will arrive at Disneyland and Disney California Adventure in 2022, according to Disney Parks Chairman Josh D’Amaro.
D’Amaro made the announcement during the Destination d23 fan convention on Saturday, November 20 at Walt Disney World in Florida.
The Disney Magic Band has been an essential part of any visit to Disney’s Florida theme parks since 2013, but wearable tech devices haven’t traveled west to Disney’s California parks until now.
Magic bands — similar in size to Fitbit — are plastic bracelets that use radio-frequency identification (RFID) electromagnetic fields to identify and track Disney World visitors and collect user data during their stay at a Florida theme park resort. We do.
Visitors to Disney World use the Magic Band to pay for theme park tickets and hotel room keys, as well as unlock in-park experiences. Magic Bands are also used as part of Disney’s PhotoPass program and as a way to interact with some theme park attractions.
D’Amaro said the next-generation Magic Band’s hands-free feature is designed to “enhance the guest experience” and “unlock unique moments of magic” at Disneyland and Disney California Adventure.
Over 29 million Magic Bands have been produced since their introduction.
The Magic Bands coming to Disneyland will not have the exact same functionality as the Disney World Magic Bands. Some of the amenities at Disneyland will vary.
Walt Disney World Resort’s Magic Bands will perform at Disneyland Resort.
Disney World gave out generic Magic Bands to hotel guests and annual passholders for years—before it ended free.
The Magic Band can be upgraded to dozens of styles in a variety of colors and designs featuring Disney, Pixar, Star Wars and Marvel characters. According to the ShopDisney website, base models in solid colors start at $20, with designer models going for over $50.