Technology and technology companies have a relevant role as agents of change in this scenario.
On the one hand, we can talk about sustainable technology, a term with which we refer to innovation that takes into account natural resources and promotes economic and social development. These technologies aim to significantly reduce environmental and ecological risks and create a sustainable product.
But sustainability in technology can be implemented in different ways. On the one hand, when it promotes the change in its production from non-biodegradable to biodegradable materials. It also replaces non-renewable resources with renewable resources. In addition, sustainable technology protects against degradation, pollution and other negative environmental impacts through its use or production and is more efficient in its use of energy and resources.
But, as we say, the role of technology goes far beyond “Green Computing” or Green IT. More and more companies are simultaneously concerned about technology and sustainability and seeking to be able to use technological resources without increasing natural resources. Executive management of companies is constantly focused on being innovative, but with the challenge of achieving sustainability objectives.
For companies that are willing to think broadly about advancing their sustainability initiatives, technology can act as a major accelerator. Not surprisingly, the use of advanced technologies and working methods enable cost-effective solutions that also have a positive impact on networks and other environmental, social and governance goals.
For example, process automation, carbon data transparency, circular product or service design, and sustainable business models can reduce emissions in each company by 45% to 70%. Something that, moreover, assumes a significant saving of costs.
One of the great benefits of this mindset that takes sustainability into account is that companies can establish a roadmap for adopting new technologies that accelerate the path towards sustainability, considering it a fundamental value. help to integrate. Key to implementation is a rethinking of traditional approaches to technology, particularly in the areas of digital operations; Design of digital products and services; Cloud computing, IoT and blockchain; AI applications and advanced analytics; and building and managing data sharing and ecosystems.
The effect can also be achieved in several ways. For example, in any company’s operations and processes, making them more sustainable per se. How? With new manufacturing or materials technologies to reduce emissions and waste.
Also through the use of distribution channels that allow to expand the scope, scale and reach to achieve beneficial social impact at affordable cost. Apps that digitize and facilitate access to essential goods and services are an example. Clearly, advanced digital technologies and tools (such as connected IoT sensors and monitors, cloud-based data platforms and blockchain-enabled tracking systems) enable new capabilities to measure and track environmental and social impact on value chains. Companies, in turn, can improve management and investment decisions and improve their performance against goals. For example, value chain transparency solutions using blockchain technology ensure the integrity and security of products from the source of supply to the manufacturer, retailer and consumer.
In addition, all of this data can be analyzed to generate knowledge about the environmental and social impact of a product, service or process. Analytics and AI integrate digital platform capabilities, share data and create transparency and accountability among partners. These capabilities can be used to develop and refine your offerings, add customers, and improve performance over time; IoT and AI-based solutions optimize energy efficiency in real time, reducing emissions and saving money at the same time.
Data sharing enables new models of collaboration across or within industries or sectors to develop new solutions to environmental and social problems. Companies can more easily pool their resources, fill capacity gaps, reach new markets, and expand their reach. It creates value in five ways: enabling innovation, building trust, facilitating coordination, raising awareness, and validating beliefs.