Monday, December 05, 2022

Increase in piracy as mass consumption turns to technology

A return to normalcy after the pandemic brings all consumers back into stores, including those that retailers don’t always want. According to figures from the National Police, presented this Thursday by the Association of Manufacturers and Distributors (Aecoc), shoplifting has increased by 39% in the second quarter of this year. With this figure, employers anticipate that 700,000 crimes will be reached by the end of the year, the same level as in 2019. Most importantly: These crimes can represent more than 800 million euros in damages for firms.

Thefts represented only 54% of losses in 2021, compared to slightly more than the rest 681 million euros, corresponds to deficiencies in the administrative management of companies and fraud by employees, Facing a total loss of 1,515 million euros, the consumer goods sector points to the importance of efficiency.

Leandro Fernandez, responsible for the prevention of unknown harm at Ekoc, explains that most of these crimes are committed by professionals, and he dismisses the increase in thefts as due to the economic context. “It is essential to move forward in preventive legal tools that make it easier for companies to identify and report those responsible,” he added.

new equipment

Professionalization of the teams responsible for preventing losses and the use of new technologies allow companies to provide a comprehensive response.

Large companies are most advanced in the implementation of these new tools, especially in textiles. For example, Daniel Garcia of the Desigual team highlighted how the firm “evolved” towards a steady and sustainable loss thanks to its use of new technologies to work on internal fraud and combat the commercialization of gangs. Is.

However, data in the new report indicates that the challenge is shared by the entire sector, regardless of the size of the companies. “It’s sometimes easy to see what seems utopian to us,” Fernandez says, but small and medium-sized companies can make great strides in controlling their inventory that doesn’t rely exclusively on advanced technological advances. Is.”

This diversity of devices can already be seen in the current implementation. To prevent fraud, the main tools are dashboards, followed by anti-fraud systems. Artificial intelligence and predictive models only come last on the list.

The central point, confirms Fernandez, is to develop good practices and high technical standards. At the same time, an association of manufacturers and distributors points to legal challenges that hinder local application of some equipment. For example, they question that the law greatly limits the use of video to solve crimes. In this area, he anticipates that artificial intelligence can detect strange behavior without even needing to identify people in any particular way. This makes it possible to answer the fears of the users but also to help the firms.

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