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Sunday, October 2, 2022

KFC delights its guests and revives its most bizarre product

“Sometimes the best friend really is a chicken sandwich,” reads a KFC tweet, (Reuters/Alexey Malgavko)

  • KFC has relaunched the Double Down, a calorie bomb that replaces the bun with two fried chicken fillets filled with bacon, cheese and mayonnaise.

  • Yum Brands Inc. Bet on reversing the slowdown in demand of its pizza and fried chicken by low-income consumers.

  • Double Down has reappeared in Egypt, Italy, the United States, Germany, South Africa, the United Kingdom, Malaysia, New Zealand, and the Philippines.

Fast food is successful because it’s delicious, instant, and reasonably priced. KFC Knows these principles well as it has been a pioneer in creating menus that drive its guests crazy, with delicious dishes that are marketed with original advertising campaigns to arouse curiosity even in healthy diets.

One of his ideas for navigating the turbulent waters of the post-pandemic is to listen to the clamor of his users and relaunch a popular “sandwich” that was introduced in 2010 and later withdrawn from the market. was.

Firm Owned KFC Restaurant brandremodeled double downA calorie bomb that replaces bread with two fried chicken fillets stuffed with bacon, cheese, and mayonnaise.

Yum Brands Inc. said on August 3 that it would introduce new items and promotional offers for reverse the slowdown in demand of its pizza and fried chicken by low-income consumers.

Americans are gearing up more and more As household savings fall and the prices of gasoline and daily essentials rise, corporate profits are hurting, Reuters said.

La Locura Double Down

At first, the proposal seemed so far-fetched that many thought it was an April Fools’ Day joke. The surprise was huge when KFC announced its debut on April 1st. 2010.

The exaggerated fat content didn’t stop Double Down from becoming a favorite among KFC regulars. The breadless sandwich went viral on social media, talked about TV variety shows, and spread to five continents until it disappeared from menus without warning.

Original Double Down recipe 540 calories32 grams of fat (10 grams of which are saturated fat), 150 milligrams of cholesterol and 1,380 milligrams of sodium, reported in the Los Angeles Times at the time.

Critics did not judge KFC for the nutritional content of its new product, as it was no worse than the competition. “It’s not the only fast food sandwich that can give you a heart attack after 20 steps. A Big Mac has 540 calories and 29 grams of fat and a Burger King Tendercrisp Chicken Sandwich has 800 calories and 46 grams of fat.

The annoyance is that KFC was praised for launching healthy products like its line of grilled chicken launched in 2009. The advent of Double Down showed that health was not a high priority as an effective sales strategy.

The My Fitness Pal site makes sure that You Need to Bike for More Than an Hour to Burn Those 540 CaloriesTake a 55-minute walk, or deeply clean your house for about 3 hours.

But when it comes to taking care of our health, we don’t have to be just calorie conscious. According to FiveThirtyEight, the calorie count is high because adults need to eat about 2,000 calories a day to stay healthy. The important thing isn’t the calories, but what you do with them. We should stop thinking about whether we choose too many fat, cholesterol and sodium from the foods we eat or if we prefer fiber and vitamins.

Double Down’s figures don’t pass the healthy eating test. By indulging in that chicken sandwich, you’re getting a quarter of your daily calories in a single serving and half the US recommended daily cholesterol.

limited offer

It’s been a decade for KFC to analyze Double Down’s caloric status. But with the recent drop in sales, they decided to listen to their public pleas and relaunch the product with limited campaigns in different countries.

One of the first markets to enjoy it was Canada, where diners filled the shops to take advantage of the offer. last quarter of 2021, Since then, Double Down has reappeared. Egypt, Italy, United States, Germany, South Africa, United Kingdom, Malaysia, New Zealand, Philippines.

In 2014, KFC already used a double down wild card. To connect internet users to #DOUBLEWorld Nation NewsDARE.

The campaign invited Double Down fans to “compete in a series of four challenges to prove you’re a Double Down super fan.” There were 4 challenges in total, and 3 winners were chosen from each challenge. The winners received a cash prize of $100.

The challenges were designed to maximize the use of social networks. The first challenge, for example, asked participants to take the most creative double down selfies, using the hashtag #SELFIEDARE. The second challenge was to create a double down dance choreography with the #DANCEDARE hashtag. The third challenge was a bit more personal. The couple had to wear a double down to date and were required to share a photo via social media with the hashtag #DATEDARE. The fourth challenge, which was awarded to ‘Double Down Super Fan’, required people to share their best Double Down tribute using the hashtag #TRIBUTEDARE. The winner received $500 plus a party at their local KFC with 50 close friends and family.

Perhaps the biggest challenge for all the participants was keeping their cholesterol levels at an appropriate level.

With information from Fast Food, The Street, Newswire, Reuters.

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World Nation News Desk
World Nation News Deskhttps://worldnationnews.com/
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