Yesterday, LG Display revealed its latest OLED display technology, the OLED EX. The latest technology is to enhance display quality using both EX technology, an optimized algorithm, as well as the company’s deuterium technology. This will allow the display to not only enhance picture quality but also improve brightness by up to 30% when compared to existing OLED displays from other competitors.
LG OLED EX display delivers 30% more brightness thanks to deuterium and a personalized algorithm
LG Display’s new OLED EX moniker stands for “Development and Experience” – a goal representative of the company’s mission to provide consumers with premium viewing experiences through their innovative and evolving OLED technology.
Despite experiencing a 12 percent drop in the global TV market this year, we still saw OLED sales grow by 70 percent. With our new OLED EX technology, we aim to deliver an even more innovative, high-end customer experience through the evolution of our OLED technology, algorithms and design.
-Doctor. Oh Chang-ho, Executive Vice President and Head of the TV Business Unit, LG Display
The wonderful thing about OLED displays is that they are self-emitting by nature, offering several million pixels to emit light independently without having to use any separate backlit sources. This technology is a distinctive feature that then allows the OLED EX to achieve true blacks, rich and accurate color expression, and superfast response times.
LG Display has been continuously improving its leading OLED technology since the integration of the technology in 2013. In LG Display’s first year of mass production OLED TV displays, the company sold 200,000 units. As of early last year, LG recorded accumulated sales of 10 million units. Currently, the company’s accumulated sales have doubled to cross 20 million units globally.
LG Display’s OLED EX is the result of the unparalleled knowledge and know-how that the company has acquired over nearly ten years of OLED display development, delivering premium lifetime images that surpass the limits of standard, traditional displays.
The EX technology applied to OLED EX displays combines deuterium compounds and individual algorithms to enhance the stability and efficiency of organic light-emitting diodes, thereby improving overall display performance. Thanks to EX technology, the OLED EX display unlocks new levels of picture accuracy and brightness to deliver excellent, realistic detail and colors without distortion – such as the reflection of sunlight on a river or a tree Each individual vein of the leaf.
LG has upgraded its old design with the new OLED EX technology. Using its innovative EX technology, LG has reduced the bezel thickness from 6mm to 4mm based on the existing 65-inch OLED display. Plus, by reducing the thickness by 30% compared to standard OLED displays, the OLED EX display creates a more immersive viewing experience while providing a more attractive and premium design.
Deuterium compounds are used to make highly efficient organic light-emitting diodes that emit strong light. LG Display has successfully converted the hydrogen elements present in organic light emitting elements into stable deuterium and managed to apply the compounds to OLED EX for the first time. Deuterium is twice as heavy as normal hydrogen, and only a small amount exists in the natural world – as only one atom of deuterium is found in about 6,000 ordinary hydrogen atoms. LG Display has figured out a way to extract deuterium from water and apply it to organic light-emitting devices. When stable, the deuterium compounds allow the display to emit bright light while maintaining high efficiency over a long period of time.
Based on machine learning technology LG Display’s in-house ‘personalized algorithm’, their new OLED EX will allow for greater control of their technology across their devices. The personalized algorithm predicts usage amounts to as many as 33 million organic light-emitting diodes – all based on an 8K OLED display after learning individual viewing patterns. The technology then precisely controls the display’s energy input to produce a more accurate output, conveying the details and colors of the video content to be displayed.
