It was a day of great emotion that began the month of April: in Qatar, the group stage of the World Cup which will begin on November 21 and end on December 18. But not only the spectators from all over the planet were by chance and the bolilleros enchanted, because it was also the turn of the presentation of the official song of the World Cup and also of the mascot, called La’eeb (means capable player in Arabic).
The presenter was converted to an animated version and introduced to a world of cartoons in which the mascots of the various World Cup events appeared: Juanito (Mexico 70), Naranjito (Spain 82), the Gauchito Argentina of 78, Ciao (Italy 90), el perro Attacker of United States 94, the rooster Footix (France 98), the lion score (Germany 2006) and Fuleco (Brazil 2014), among others. The appearance of the character albiceleste was not the only wink for Argentina, since La’eeb broke into an edited video at the historic scene of Diego Armando Maradona’s goal against the English.
Through social networks, FIFA welcomed the flying turban: “It comes from the universe of good luck charms and is ready to bring the joy of football to the whole world. La’eeb encourages everyone to believe in themselves. The time has come to spread the joy of football all over the world. ”
“I’m sure fans around the world will like this cheerful and funny character. “La’eeb will be essential to help us attract fans of all ages to the fantastic experience of this FIFA World Cup,” he said. Khalid Ali Al MawlawiDeputy General Director of Marketing, Communications and Experiences of the Supreme Committee of Organization and Legacy.
The first World Cup to offer a mascot was Mexico, when it was created in 1970 Juanito, a boy with a typical hat and dressed in the equipment of the Aztec team. Four years later, Germany followed suit Wenk y Tik, two Teutonic boys who are fans of the round. The Gauchito Argentina was the next and Naranjito It was the work of Spain 82, with the fruit personified next to the ball. And Mexico returned 16 years after its first event with Piquea pickle with an Aztec hat.
Italy 90 appears goodbye, a skirt made of squares in the colors of the local flag. The animations improved from the United States, with the introduction of the dog Attackerwhat preceded the rooster Footix of France 98. The three Asian characters of Korea-Japan 2002 were not very popular, Ato, Kaz and Nikbut the lion score of Germany 2006 generated more empathy. The last was the African leopard Zakumi (South Africa 2010), the armadillo Fuleco (Brazil 2014) and the wolf Zabivaka (Russia 2018).
THE OTHER HAPPINESS OF THE WORLD CUP:
Juanito (Mexico 1970)
Tip and Tap (Germany 1974)
Gaucho (Argentina 1978)
Naranjito (Spain 1982)
Pique (Mexico 1986)
Hello (Italy 1990)
Striker (USA 1994)
Footix (France 1998)
Ato, Kaz and Nik (Korea-Japan 2002)
Scoring (Germany 2006)
Zakumi (South Africa 2010)
Fuleco (Brazil 2014)
Zabivaka (Russia 2018)