The record-breaking three-year partnership is the largest national team sponsorship deal in Australian rules football history and sees the world’s largest Subway sandwich chain, with more than 37,000 locations worldwide, reserve the rights to the name. Subway Socceros, Subway Oliros, Subway Young. Socceros and Subway Joy.
As part of the Revolutionary Agreement, Subway also becomes an official partner of Combank Matilda and of australian cup, Australia’s biggest knockout tournament with over 700 teams entering every year from all corners of the country. Subway will have special class rights Socceros, Combank MatildaJunior men’s and women’s national teams and the Australian Cup.
Announcing the new partnership with Subway, Football Australia CEO James Johnson. Delighted to see as we reach a history-making Australian Cup final at Combank Stadium in Sydney on 1 October,” said Johnson.
“Subway joins us in a time of unprecedented interest and growth in Australian Rules Football. The Football Australia team has worked tirelessly to strategically position our iconic national teams in an increasingly competitive market and this unprecedented partnership, which follows several other commercial announcements over the past two years, shows that Subway Socceros and How deeply the Commbank Matildas resonate with the Australian public. It also continues our efforts to work with brands that align with our own values and, as the highest-ranked company in the YouGov food and quality ratings standards, we are part of another high-performing team. Glad to be working together.
“The announcement of the partnership with Subway is highlighted by the centenary celebrations of Subway Socceros as they prepare for their sixth FIFA World Cup™ appearance later this year and coincide with the team’s farewell game against New Zealand. in Brisbane.
“To add more to our centenary celebrations, we recently partnered with the Royal Australian Mint to issue a limited edition 2022 Socceros Centenary $2 coin, and the Australia Post, who have created two editions to commemorate the national team’s 100 years. New tickets issued. Australian Men’s Soccer
“We are delighted that with Subway, we are able to write the next chapter in Australian rules football and welcome them to the Football Australia family,” Johnson concluded.
more than 1,200 stores across AustraliaSubway is the ideal stop for families and athletes around the world who want to make better choices and fuel their days and practices with better choices such as sandwiches made from fresh ingredients, from freshly baked bread to crisp vegetables, and a variety of Toppings and Sauces..
Shane Bracken, Subway Country Manager for Australia and New Zealandsaid he was excited about the opportunities ahead and recognized the commonalities and values shared by Subway and Football Australia.
It may interest you to read: Gatorade seeks to promote sports culture in America for the rest of 2022.
“It is a partnership of two iconic brands and unites a sandwich chain that is enjoyed by millions around the world and a game that is played, participated in and supported by millions of people around the world,” Bracken said. Told.
“Subway is proud to partner with Football Australia at such exciting times for the sport, not only on the men’s and women’s national teams, but also with young players moving up the ranks and becoming the front line of our model to watch.” Follow and Hero.
“Our Australian rules football stars have many years ahead of them and look forward to seeing Subway be part of the journey and helping make football even bigger than it is now.
“From one green and gold team to another, we will cheer from the sidelines and into our stores,” concluded Mr. Bracken.
The parties will officially begin partnership at the Socceros Centenary and Farewell Match before the FIFA World Cup Qatar 2022 TM at Suncorp Stadium in Brisbane tonight (beginning at 8 p.m. AEST).
As part of this three-year partnership, Subway will receive training and off-field apparel for the men’s national team, as well as branding on the front of the jerseys on the Subway Socceros and Combank Matildas player mascots. Football Australia and Subway will also collaborate on branded content, exclusive customer experiences and match-day activations, with Subway fostering the partnership through strong integration into its aforementioned marketing activities.