during The Golden Age of Mexican Cinema, maria felix He was one of the most important stars, which allowed him to be one of the people who earned the most for each of his participation in films and shows, more than one lakh pesos for a commercial.
During her artistic career, Maria was a model for many companies, the products she promoted included toothpaste, food and things for personal care, because she was always considered one of the most beautiful women in Mexico. was.
in the last years of life, when a woman He had already retired from cinema and appeared only in interviews, celebrity shows and few commercials, so it was even more difficult to get his image and hence, he charged even more. it was proof one of his last contractsWhich came to light about his life through the official YouTube channel.
for a commercial hair dyes Miss Clairol In 1982, the actress had to record an advertisement, in addition to doing a photo shoot for the advertisement, with monetary compensation of Rs. one lakh 300 thousand pesosWhich today is approx. will be equal to 620 thousand pesos,
And it is that Sonoran’s hair was always highly praised over the years, so this type of contract stipulated that he would have to stick with a single image for a certain number of times, so that as he appeared in commercials, they would look to enable him to attend the programs and events to which he was invited.
The payment for Maria’s services was cash And the same day of filming. In addition, this figure was comparable to the fact that the images could only be used for 180 days, because after that time, the actress can charge same amount And while filming and taking pictures go through the same process, you can’t use the same for commercials.
In the special case of these ads, there was a legal problem with the agency that made them, because they tried to put it on the radio, making a copy your voice, This caused the hero’s lawyer ecstasy Notify the company that it is breaking the terms set out in the contract, which will take them to court if they don’t immediately withdraw the ad and pay for using Felix’s image without authorization.
In addition, there were problems with the days when it was determined that Maria’s images could be used, as the agency assumed that they could transmit them to a maximum. 15 yearsAs long as they were only used for 180 days, while Maria’s representatives thought the contract was only for one year.
Lawyers had to intervene. National Association of Actors To help the actress correct the misunderstanding that arose.
Maria’s lawyer then issued the checkT 325 thousand pesos to the company, as compensation for his error in not indicating in the contract that it was for one year and because of what happened, he asked the agency to pay his client 650 thousand pesosThe equivalent of a commercial done by him without his consent.
Thus, the hero of Tizok: Indian Lovecould charge for your image in an ad over two million pesosWhich would currently be close to one million pesos.