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Tuesday, March 28, 2023

The Region of Murcia sells its offering of sun and beach in London all year round

According to the assurances that the Presidency, the Ministry of Tourism and Sports, give to the community «recover british tourists to use as the main assertion Year-round sunshine and beachesGolf and active tourism offers » at the World Travel Market (WTM), which is being held in London until next Wednesday.

The area will value the existence of complexes, High quality sports resorts and infrastructureA unique climate and a wide complement offer in the form of attractions the community has to offer to the British visitor.

In 2019, before the pandemic, the sector received 165,000 foreign tourists Those who traveled to practice golf and initiated two million overnight stays, two percent more than in 2018. This activity generated a direct expenditure that stood €265 millionWhich represents 8.1 percent of the total expenditure associated with the regional tourism sector and highlights the importance of the sport as a factor in attracting visitors.

The nature product, which “constitutes the main proposal of the region of Murcia at the fair”, was the core element of the intervention carried out by the consultant, Marcos OrtunoOn the ‘stand’ of the community, where he presented the benefits and attractions offered by active tourism, “one of the most interesting and popular among tourists in the United Kingdom”, along with sun and beach and golf.

Ortuño pointed out that “the UK market is We have the most important issuing marketHence our presence at WTM, a transcendental event that will help us take advantage of these moments of tourist revival and attract more visitors, although for this we also have to foresee the consequences of the war in Ukraine and the high energy costs.

Delegation taken to London a. is made of Twenty professionals from different fields Related to the tourism sector, including hotel accommodation companies, golf courses, cycle tours, as well as representatives of the Institute of Tourism, Information, Cartagena Tourism, the Cartagena Port Authority and the Murcia Convention Bureau.

From Cartagena, the Port Authority also participates in the fair. In this case, they try to encourage Cartagena’s image as one of the most important ports from the Mediterranean Sea.

“We are the main gateway for foreign tourism to the region, with the English market being our main customer,” said the President of APC, yolanda munozuwho recalled that “50 percent of the passengers are English.”

World Nation News Desk
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