for world cat dayon 8 august pokemon go released a 3D billboard ad featuring some of the most beloved feline characters from the game franchise.
Running through September 5 in Tokyo at the eastern exit of Shinjuku Station, the immersive video cross takes on the Shinjuku Vision digital billboard, which made headlines last year with its giant 3D tabby video.
The minute-long video can only be described as a delightful choreography of ultra-realistic 3D effects. It starts with the good old Pikachu appearing next to the Pokemon Go logo.
A few seconds later, the entire frame collapses to make room for a lush rainforest backdrop filled with various cat figures running in and out of billboards as if interacting with the building. has been or is greeting them to reach the audience below. them. This same tropical setting tends to flood, at intervals, with fire, ice, or water pouring out of the frame.
At some point, an avalanche of Pokeballs falls off the screen before being “pushed” over the edge by the Pokemon – the latter apparently grabs the frame and looks down with a greeting smile.
Finally, the video ends with all the characters next to or above the company logo, giving us a final look before they “go.”
*via Designboom
